WE ARE A CANADA-WIDE FAMILY OF SUPPORT, FUNDING PROGRAMS THAT HELP MORE KIDS ACCESS MENTAL HEALTH SUPPORT EARLY.
Family of Support is a ground-breaking initiative, funding innovative mental health programs to help kids while they're still kids, giving them the best possible chance to thrive.



CANADA’S CHILDREN'S HOSPITAL FOUNDATIONS
We’ve partnered with 13 local children’s hospital foundations across the country to fund and implement a diverse range of innovative child and youth mental health programs. These programs are working to decrease stigma, help more children and youth get the mental health support they need, while strengthening families. Each program has a regional focus addressing urgent needs within the communities they serve.
HOW TO DONATE TO YOUR LOCAL CHILDREN'S HOSPITAL FOUNDATION
IN-STORE JULY 26TH TO AUGUST 10TH
Donations can be made at any of the stores listed below between July 26th and August 10th. Plus, you can double your impact by visiting your local store on August 6th or 7th, when we’ll match your donation up to $200K*. All funds raised will stay local and will directly support child and youth mental health programs at the 13 local children’s hospital foundations.
The 2022 campaign will take place in Quebec September 1-21, 2022
KIDS HELP PHONE
Our newest partnership with Kids Help Phone was announced in May, 2022 and supports two mental health programs designed with and for communities across Canada: RiseUp, an e-mental health support service for Black youth, and Finding Hope, an action plan to support Indigenous youth. These initiatives help connect equity-deserving youth across Canada to free, bilingual, 2/4 mental health services, like professional counselling, crisis response and online resources, as well as community-based engagement.
